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Marketing AND sales Management

  • COURSES

  • DURATION

  • FEE

About Human Resourse Management.

A Technical and Vocational Education and Training (TVET) program designed to equip students with the knowledge, skills, and professional competencies required to promote products and services, manage customer relationships, conduct market research, and support sales operations in various business sectors. .

The program combines marketing theory with practical sales and business management skills to prepare graduates for today's competitive marketplace.

Key Areas of Training

  • Marketing Management
  • Principles of Marketing
  • Consumer Behavior
  • Market Research and Analysis
  • Market Research and Analysis
  • Product Development and Branding
  • Advertising and Promotion
  • Digital Marketing Fundamentals
  • Marketing Strategy Development
  • Customer Relationship Management (CRM)

Practical Training

Students receive hands-on training in:
  • Principles of Selling
  • Sales Planning and Forecasting
  • Sales Techniques and Negotiation
  • Retail Sales Management
  • Business-to-Business (B2B) Sales
  • Customer Service Management
  • Sales Performance Evaluation
  • Distribution and Logistics Management

Career Opportunities

Graduates can work as: Marketing Officer Sales Representative Sales Officer Marketing Assistant Customer Service Officer Business Development Assistant Retail Supervisor Brand Promotion Officer Market Research Assistant Digital Marketing Assistant Public Relations Assistant Sales and Marketing Coordinator